Case Study: Footwear
How one footwear retailer consistently generates over $250K annually through Max Retail.
A multi-door, generational footwear retailer joined Max Retail in 2023. By integrating Max Retail in their daily processes around inventory management, they have grown their payouts +200% year-over-year and increased inventory turnover through Max Retail’s quick sales of their dead stock.
The Challenge
Footwear presents unique challenges compared to other categories:
✔Size runs break quickly, making styles harder to sell in-store once key sizes are gone
✔Seasonality is unforgiving—miss the window, and inventory can sit for months
✔High cost per unit means even small volumes of aged inventory tie up meaningful cash
✔In-store markdowns risk training customers to wait for discounts
This retailer found themselves with a growing portion of inventory that wasn’t performing—but still had value if placed in the right channel, at the right time, with the right presentation.
The Results
This footwear retailer leverages Max Retail as a predictable revenue channel, not a one-time clearance solution. By integrating Max Retail as a part of their daily and weekly inventory management processes, meaningful payouts are generated.
Shopify
$1.34M+
Footwear - Mens, Womens & Childrens
39%
$79
$515K+
3,350
$35K to $84K
The Approach
The retailer works with Max Retail to turn footwear markdowns into a structured, ongoing process—one that could run quietly in the background while in-store teams stayed focused on full-price selling.
Rather than treating aged inventory as a problem to solve later, the retailer built a repeatable system for moving it earlier and more intentionally.
Consistent Weekly Listing
As styles become discontinued, they are listed immediately on Max Retail. Making listing on Max Retail a daily and weekly occurrence. This constant replenishment of aged stock on the platform provides high visibility to end consumers driving high sell-throughs.
Enhanced Product Descriptions
Max Retail’s Service Team creates and optimizes listings with the key details that drive online sales, including fit, materials, and better imagery, with no added effort from store staff.
Strong Fulfillment
This footwear retailer is integrated via Shopify, enabling their listings to remain up-to-date in real time. The footwear retailer has two staff members trained to fulfill orders timely.
Purposeful Channel Distribution
Inventory is visible through the appropriate Max Retail partner channels, ensuring each style reached the right audience with no added effort from the retailer and all sales are final.
