🎙️ Max Retail: The Shopkeeper’s Secret Weapon for Turning Dead Stock Into Cash
Published on Mere MERCHANTS, November 13th, 2025.
In this episode, we sit down with Max Retail founder Melodie van der Baan, whose “friend of retailer, friend of brand, friend of Earth” model is rewriting the rules of aged inventory. From turning stale stock into fresh cash to giving independents the tools big box players take for granted, Melodie breaks down how smart liquidation can be both sustainable and profitable. We also explore why dead stock is quietly killing independent retailers and how a few strategic changes can turn the tide.
